fter an inopportune fall, the Thermal centre’s own doctor, Doctor Haller, advised him to have some ablutions. Georges Guérin was struck by the speed with which he healed and decided to incorporate this water in a line of cosmetic skin care products: Vichy was born and soon its products would become famous, e.g., “Secrets de Vichy”.

These products were both performant and original: for the first time, the products were adapted according to women’s skin type (oily, dry etc.). This division turned out to be highly relevant and today has been taken on board by all major brands in this sector.

Dermatological active ingredients, Thermal Spa Water, security protocols close to those of the pharmaceutical industry: all these precepts which make up dermocosmetics today were laid down at this time.